Website Design

WordPress SEO

WordPress SEO

The Definitive Guide To Higher Rankings For WordPress Sites By Joost de Valk — Last update September 8th, 2014 WordPress is one of the best, if not the best content management systems when it comes to SEO. That being said, spending time on your WordPress SEO might seem like a waste of time, it most definitely is not. Optimizing your site to the best practices outlined in this article will help you improve your rankings, gain more subscribers and have a better website in general. As we take quite a holistic view on (WordPress) SEO, meaning that we think good SEO should be

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Getting The Most Out Of The WordPress Post Editor

Getting The Most Out Of The WordPress Post Editor

By Nathan B. Weller Chances are that if you’re using WordPress then most of your time within the admin is in the WordPress post/page editor. It is, after all, where all of the content for your site is created. And yet, there are not a lot of blog posts out there helping users get the most out of this all-important admin area. “What you see is what you get” may be the term for how the editor functions, but that doesn’t need to be our attitude towards the editor itself. In fact, as I hope to show in today’s post,

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Brass Ring Wins 2014 Best Web Design Award, La Jolla Village News Readers Choice

Brass Ring Wins 2014 Best Web Design Award, La Jolla Village News Readers Choice

Thank you, La Jolla! What a surprise to receive a 2014 Best Web Design bronze award from La Jolla Village News. Congratulations to all the other recipients…great job! Further, a big thanks to my La Jolla clients like La Jolla Concerts By the Sea, Rotary Club of La Jolla, La Jolla Bar Association and La Jolla Meals On Wheels for letting me be of service. Let’s do it again and make La Jolla shine for yet another year!

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Article: The Type of SEO that Still Works

Article: The Type of SEO that Still Works

At Brass Ring Web Design, I insist we do business is by practicing integrity in everything we do. For this reason, we’ve ONLY ever employed “white hat SEO” or, in other words, Search Engine Optimization which is ethically based as opposed to “black hat SEO” which involves trying to “game” Google, Bing and other search engines using tricks, questionable linking practices and other such tactics in order to improve one’s website search rankings. Things have been changing pretty significantly in the SEO world as Google leads the charge evolving the world of search to serve visitors well. Also, there’s been a

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WordPress 4.0 “Benny” Is Here!

WordPress 4.0 “Benny” Is Here!

Hey, all…the latest, greatest version of WordPress is now here. They’re calling it “Benny” after jazz legend Benny Goodman. There are some really nice features that make using WordPress easier than ever including elimination of excessive scrolling to reach content at the bottom of a long post or page (oy!), much improved media handling and more. Enjoy! – Edward Here’s the man himself, Matt Mullenweg’s post from WordPress.org. (You can read it on that website HERE or read on.) Posted September 4, 2014 by Matt Mullenweg. Filed under Releases. Version 4.0 of WordPress, named “Benny” in honor of jazz clarinetist and bandleaderBenny Goodman,

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10 Camera Settings You Don’t Use (But Probably Should)

10 Camera Settings You Don’t Use (But Probably Should)

Our top ten list of often-overlooked DSLR options and why we think they’re worth a second look. This article originally appeared on the PhotoVenture.com website and you can read it HERE. It’s easy to fall into a pattern when you take pictures, favouring some subjects and overlooking others, and sticking to the camera settings you know rather than experimenting with those you don’t. Sometimes it takes looking over your portfolio as a whole in your photo management software of choice to realise just what kind of a rut your photography is stuck in. But never fear – here are 10 shooting options

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Small Business Marketing – Why Maintaining a Digital Presence is Important

Small Business Marketing - Why Maintaining a Digital Presence is Important

National Small Business Week, May 12-15, recognizes the contributions of America’s entrepreneurs and small business owners. While they’re working to fulfill customer’s needs, create jobs, and drive innovation, it’s important for owners to get the help they need on their own small business marketing to ensure growth and success. Philadelphia, PA (PRWEB) May 09, 2014  (If you prefer, you may read the article HERE on PR Web’s Website) Small businesses fill a special niche in our society. They offer customers local options and local choices. Many small businesses operate on smaller budgets and word of mouth reviews. However, in this

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Quicksprout Article: 8 Powerful Takeaways from Eye Tracking Studies

Quicksprout Article: 8 Powerful Takeaways from Eye Tracking Studies

If you’ve never heard of eye-tracking, that’s ok. Just know…it’s important. It is the study of HOW people read, specifically websites. It has absolute effect on how we plan and build a website. Give the following article a read and enjoy…may it be helpful. – Edward A. Sanchez Click HERE to read this article on Quicksprout by NEIL PATEL on APRIL 16, 2014 When it comes to data, I’m convinced you can’t have enough. Crunching numbers, running tests, poring over metrics, analyzing trends — that’s what helps build great businesses and awesome websites. One fascinating field of study of consumer behaviour is eye tracking.

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New WordPress Website!
Mommy Chic by Jessica, Fashion Blog for Stylish Moms

New WordPress Website! <br>Mommy Chic by Jessica, Fashion Blog for Stylish Moms

As a single dad who has raised a wonderful daughter, I have more experience than most guys at being a Mom! Though incredibly rewarding, it can also be quite challenging. Brass Ring Multimedia’s latest WordPress website design, the Mommy Chic by Jessica Blog , is a great resource for Moms and it’s here to offer help, information and fun. Jessica J. Johnson is a fashion stylist (and much more) who brings her passion and experience being a fashionable Mom to a great new blog where she offers advice, styling tips, information on great products and all kinds of valuable resources for Moms who are

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Brick Marketing Article: Tips to Ensure that Content Marketing Gets Done

Brick Marketing Article: Tips to Ensure that Content Marketing Gets Done

WordPress makes it easy to add great content to your website. Creating the content still needs doing, so here’s a great article and ideas from Brick Marketing…enjoy & implement! – Edward A. Sanchez, Brass Ring Multimedia You can read this article on the Brick Marketing Blog here. Tips to Ensure that Content Marketing Gets Done Writing by Nick Stamoulis in Content Marketing The most crucial component of marketing your business online today, and more specifically with SEO, is the content that is being created and published on behalf of your business or organization. Content is at the foundation of all online

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What Makes Your Business Special or Unique? (About The Brass Ring Process)

What Makes Your Business Special or Unique? (About The Brass Ring Process)

What Makes Your Business Special or Unique? An incredibly critical question for every business. By asking this one basic question, we are well on our way to the consultation which is an integral part of every Brass Ring Multimedia project. The first part of the Brass Ring Process, our consultation thorough marketing and needs analysis helps us start to put together a solution that will best convey our clients and their businesses. Our Process – The Brass Ring Difference Over and over, I’ve asked my clients that question, “what makes YOUR business special?” Based on that answer, we make sure

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Business News Daily Article: Facebook Still Ripe for Small Business Marketers

Business News Daily Article: Facebook Still Ripe for Small Business Marketers

Facebook still holds big potential for small business marketers. A study by the Pew Research Center’s Internet Project shows that Facebook remains the most dominant social networking platform and is a place small businesses should still be devoting their online marketing efforts toward. Specifically, 71 percent percent of online adults are now Facebook users, a slight increase from the 67 percent who used Facebook as of late 2012. Besides being the most commonly used social network, Facebook also has high levels of engagement among its users. More than 60 percent of Facebook users visit the site at least once a

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New WordPress Website! Cutting Edge Sales Performance

New WordPress Website! Cutting Edge Sales Performance

Wellness expert JayDee Cutting III has an impressive client list including such notable companies as Kodak, Sony, Nokia, Dow, Safeway, to name a few. A mutual friend and associate put JayDee and I together for a collaboration on JayDee’s new WordPress website design. A dynamic wellness coach and motivational speaker, JayDee needed a website which would showcase his qualifications, services, products and client testimonials as well as provide a strong and easy-to-use blogging platform to convey his advice, tips and years of wellness experience to existing and potential clients. WordPress is a perfect solution. One-on-one training and ongoing coaching from

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New WordPress Website! San Diego-Yantai Friendship Society (SisterCIty Program)

New WordPress Website! San Diego-Yantai Friendship Society (SisterCIty Program)

Many of us are unaware of let alone involved with the Sister City program. Maybe I can help change that for you with the help of my friends at San Diego – Yantai Friendship Society. A sister city is a city in a foreign country with whom one’s city shares similar characteristics which is the basis for and entry into a formal cultural exchange and friendship. San Diego, in fact, has 16 sister cities. It’s a great idea and I’m honored to be involved with this project which helps connect us with our sister city of Yantai, China. The Society came

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New WordPress Website! iPay Consulting

Kevin Tavares, partner in iPay Consulting, San Diego Division, is a longtime friend. His company, iPay Consulting, a leading San Diego credit card processing consulting firm, specializes in saving people money and simplifying their business efforts by analyzing and streamlining their payment processing (credit cards, etc.) using the latest technology. Kevin wanted to take advantage of the power of WordPress and he turned to me to help him hit the ground running with his (first) WordPress site. There’ll be more, I’m certain. We’ve just launched the result of a great collaboration (see below) and, having just trained Kevin in WordPress,

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Article: Website Reading: It (Sometimes) Does Happen, by Jakob Nielsen

Article: Website Reading: It (Sometimes) Does Happen, by Jakob Nielsen

(If you’re already a client, we’ve probably already talked about this. People DON’T read everything we put on a website, which is why it is critically important that we present content in scannable form. This doesn’t mean we omit details, but it does mean that we need to format and layout our content in such a way as to cater to their reading styles. The following article, by one, if not THE internet usability expert gives excellent insight which will help you present your content effectively. – Edward) Read article on Nielsen Norman Group website or continue here. Summary: When web content

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New WordPress Website! Laser Source (collaboration with SEO1Click.com)

New WordPress Website! Laser Source (collaboration with SEO1Click.com)

Another collaboration with SEO1Click.com and Jordan Parkes, one of San Diego’s leading SEO’s. (Search Engine Optimizer). Laser Source specializes in being a single point for printer, fax and coper service and supplies. They’ve been serving San Diego County since 1989 and are a locally owned and operated San Diego small business.

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New Website! Oligonucleotide Therapeutics Society (OTS) WordPress website project

New Website! Oligonucleotide Therapeutics Society (OTS) WordPress website project

Say that three times fast? OTS is an association of scientific minds from throughout the globe. Though I am hardly the one who ought to be explaining it, the best I can say for the lay person is that they are to genetic research what the developers of antibiotics were to their fight against illness. This project was a bit different for me as I was brought in as a WordPress website design consultant to solve a very specific problem. Whereas WordPress is an incredibly powerful tool which puts control of a website in the hands of individuals who may

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New Website! SoCal Custom Pools & Spas of San Diego WordPress Website Project

New Website! SoCal Custom Pools & Spas of San Diego WordPress Website Project

So Cal Custom Pools and Spas is one of Southern California’s true custom pool builders. They build distinctive pools and spas for all of San Diego County. This has been another great joint project with top San Diego SEO company SEO1Click.com. Marketing partner Jordan Parkes requested a migration and upgrade of SoCal Custom Pools & Spas’ existing static .html website. SEOs everywhere recommend their clients convert to WordPress at the beginning of their SEO campaign. As the leading content management system (CMS), WordPress greatly facilitates the regular changes in content which are required of an effective SEO campaign.  

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Article: How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It) by Demian Farnworth

Article: How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It) by Demian Farnworth

Read article on Copyblogger Media website In many ways, this century has mostly been a dark time for online writers. Huh? You mean the Internet — the most significant publishing revolution since Gutenberg — hasn’t been good for writers?! Yes. And no. Here’s the thing, good content writers got squeezed out during the early days of Google’s PageRank algorithm. As I’ll explain later, the importance was placed on the page, which created a nasty race to the bottom as far as writer’s value was concerned. Thankfully, Google has recently changed its tune, and the web writer is about to profit from that change

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New Website! McWorkman Millworks WordPress Website Design

New Website! McWorkman Millworks WordPress Website Design

I LOVE the website…it looks great! So says Peter McWorkman, owner of McWorkman Millworks. Pete’s an old friend and I was happy to help him revamp his website when he asked. Pete requested simplicity and this website delivers that, while showcasing the high-quality, custom millwork his company delivers its many institutional, government and private clients. McWorkman Millworks website features a J-Query slider and the UDesign theme (currently #1 best-selling theme on ThemeForest).

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Entrepeneur Podcast: Tips From a Marketing Rebel

Entrepeneur Podcast: Tips From a Marketing Rebel

Click this link:   Tips From Marketing Rebel John Carlton to download and listen. John Carlton, marketing expert of Marketing Rebel will discuss how to record your sales pitch and turn it into an ad as well as how to avoid rip-off scamsters. Click here: http://www.entrepreneur.com/podcast/index.html for the same podcast on their website.

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SEO Won’t Solve Your Business Problems

SEO Won’t Solve Your Business Problems

  Writing by Brick Marketing in SEO   Search engine optimization, if implemented properly, can do many wonderful things for your business. It can help improve your brand visibility in the search engines and online overall in order to bring more targeted traffic to your site. An increase in visitors to the site will generate more conversions including sales, leads, calls, etc. However, one thing that SEO can’t do is solve your business problems. If your business is struggling, SEO isn’t going to be a magic fix. SEO works best for the companies that have their “stuff” together. SEO won’t change any

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NEW SITE! ThermarT WordPress website design

NEW SITE! ThermarT WordPress website design

WordPress is a great platform. Using a content management system is the best way to present content! (Who knew?) Seriously, a CMS truly makes a website dynamic and provides the visitor an intuitive, custom visit while offering the owner great control, responsive marketing capabilities and search engine friendliness. This site for ThermarT was already built, with a default WordPress theme in place, this having been done by another individual. It was essentially one long page, with WordPress mostly at default status and was thus doing neither the client nor HIS clients much good. WordPress makes it relatively easy to put

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NEW SITE! The Computer Dimension WordPress Website Design

NEW SITE! The Computer Dimension WordPress Website Design

Hot Mix 106 listeners who tune in to his twice-weekly internet broadcast, already know my buddy Steve Kramer, better known to his fans and listeners as “Dr. Dimension.” Based in San Diego, computer repair and service specialist Steve is whom I, among many others, turn to when my computers and other devices need care. (To get hold of Steve, contact him here.) Steve’s “old site” needed to go and this was a perfect opportunity to get Steve into a website design that he could control. The power of WordPress is what Steve needed and his new website gives Steve the

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Website Magazine: FREE subscriptions available and useful online resources for website owners

Website Magazine: FREE subscriptions available and useful online resources for website owners

Something I’ve been subscribing to for some time now is Website Magazine. I get a FREE subscription (and so can you). Both print and online versions are available and I still get the print, because I have an old school heart. You’ll find useful articles, content and resources that will help raise your game online. One page I’d like to direct you to is their Website Resource Center. On it you’ll find links to a number of useful white papers, webinars and videos which you, as an online marketer will find useful in growing your internet presence and practicing effective design.

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