Copywriting

Small Biz Owners Almost Always Fail With Their Marketing Because of These 3 Things

Small Biz Owners Almost Always Fail With Their Marketing Because of These 3 Things

Today I want to talk to you about some ways small business owners almost always fail when it comes to their marketing because they don’t do three specific things. By Brad Swezey First, they don’t have a systematic plan in place to get new business. Second, they don’t have a systematic plan in place to stay in contact with the

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10 Things Your Small Business Can Learn About Marketing from Apple (INFOGRAPHIC)

10 Things Your Small Business Can Learn About Marketing from Apple (INFOGRAPHIC)

Building a universally loved brand without engaging in price wars against competitors is not easy. But one brand that has achieved this seemingly impossible feat is Apple (NASDAQ:AAPL). Behind Apple’s phenomenal success lies its strong product portfolio and design standards. But the company’s unparalleled marketing strategy has also played a crucial role in ensuring it stays on top of its

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Brass Ring Newsletter: September 2017

Brass Ring Newsletter: September 2017

TOPICS IN THIS ISSUE: How Healthy Is Your Website? 27 Amazing Online Marketing Tactics for Small Businesses With Low Budgets, by Neil Patel How to Create a Social Media Marketing Content Plan in 7 Steps Copywriting: Text Structure Featured Small Business: TaxRelief.Info Download as .pdf  

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Copywriting: Text Structure

Copywriting: Text Structure

It really pays off to think about the structure of your piece before you actually start writing. The structure is the skeleton of your text: it will help the reader grasp the main idea of your text. In this post, I will give practical tips to help you set up a nice and clear text structure. Read more: ‘why text

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Brick Marketing Article: Tips to Ensure that Content Marketing Gets Done

Brick Marketing Article: Tips to Ensure that Content Marketing Gets Done

WordPress makes it easy to add great content to your website. Creating the content still needs doing, so here’s a great article and ideas from Brick Marketing…enjoy & implement! – Edward A. Sanchez, Brass Ring Multimedia You can read this article on the Brick Marketing Blog here. Tips to Ensure that Content Marketing Gets Done Writing by Nick Stamoulis in Content

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Article: Website Reading: It (Sometimes) Does Happen, by Jakob Nielsen

Article: Website Reading: It (Sometimes) Does Happen, by Jakob Nielsen

(If you’re already a client, we’ve probably already talked about this. People DON’T read everything we put on a website, which is why it is critically important that we present content in scannable form. This doesn’t mean we omit details, but it does mean that we need to format and layout our content in such a way as to cater

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Article: How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It) by Demian Farnworth

Article: How Google’s PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It) by Demian Farnworth

Read article on Copyblogger Media website In many ways, this century has mostly been a dark time for online writers. Huh? You mean the Internet — the most significant publishing revolution since Gutenberg — hasn’t been good for writers?! Yes. And no. Here’s the thing, good content writers got squeezed out during the early days of Google’s PageRank algorithm. As I’ll explain

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Entrepeneur Podcast: Tips From a Marketing Rebel

Entrepeneur Podcast: Tips From a Marketing Rebel

Click this link:   Tips From Marketing Rebel John Carlton to download and listen. John Carlton, marketing expert of Marketing Rebel will discuss how to record your sales pitch and turn it into an ad as well as how to avoid rip-off scamsters. Click here: http://www.entrepreneur.com/podcast/index.html for the same podcast on their website.

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