102 Quick & Easy Ways To Increase Organic Traffic

Creative business people working on business project (Image)

In this article, you are going to discover over 100 simple ways to increase organic traffic to your website or web property that you can implement today.

By Jeremy LaBrooy – You can read this article in its entirety HERE on Marketing Now’s website

We’ve complied this list based on many years of online marketing experience and offer the to you to explore and use. While this list is extensive, many of the items may require more research on your behalf or the assistance of a marketing professional.

Thanks for reading this post and Brass Ring also thanks those whose content is shared here on our website. We present it in order to pass on their knowledge to our small business clients so it can help them remain informed, healthy and growing their businesses. Please bookmark our site, subscribe to our newsletter and come back for more marketing, small business & WordPress tips, advice, tools & news! - Edward A. Sanchez

BONUS TIPS:

Google’s E-E-A-T is really important to rank well. Pay attention to this and follow the reference link below to Google’s page.
Marketing Now can assist you with formulating an action plan for your specific business and website. Book a session here.
Where appropriate, we have included reference links to free and paid resources.

Disclosure: Some of the links in this post are affiliate links. What this means is that if you click on the link and choose to make a purchase, I may receive an affiliate commission.

Let’s get started.

How To Use This List of Ways To Increase Organic Traffic

This article is a checklist rather than a how to. There is a lot of moving parts to marketing. Also, keep in mind that using just one or two of these strategies has the potential to move the needle massively.

INTERESTING NOTE: All Category images below are created using AI.

1. Content Creation and Strategy

High-quality, engaging content – First step is to create a content plan. Easy to use a Google Sheet.
Regular content updates – Schedule posts regularly, at least once a week.
Long-tail keyword optimization – There is gold is finding highly searched keywords that your competitors don’t know about.
Comprehensive, in-depth content – Create better content than your competitors to rank higher.
Clear, concise, compelling headlines – Make your article scanable. Use one H1 only per page. Then H2 sub-headings.
Storytelling in content – Make your posts and articles come alive. Everyone loves a good story!
Interactive content (quizzes, polls) – There’s lots of plugins that can create polls and quizzes. Highly engaging for visitors.
Case studies, webinars, workshops – These are really effective ways to engage
Infographics, video content – Get visual! No excuses now with AI to create images and more. Category images created by AI on this page.
Predictive search optimization – Sophisticated technique. Anticipating what your client might search for next.
Shareable PDF guides – Create a lead magnet. Convert a doc to a pdf and use it to capture email subscribers.
Data visualization in content – Use graphical images that explain data trends or information, such as charts, maps, or graphs.
Consistent blogging schedule – Can’t say this enough! Post quality content regularly. Good SEO packages include this and do help!
Develop a strong content marketing strategy – Get creative and create content your users and customers love. AI can help!
Surveys and publishing results – Is your industry statistically driven. People love numbers.
Affiliate marketing – Create additional streams of income by thinking laterally about your business. Book a session here.

2. SEO and Technical Optimization

Website loading speed improvement – Check your page loading speed at Pingdom, Google Pagespeed and GT Metrix.
Mobile optimization – Is your website mobile responsive? Does it ‘read’ well on a mobile? Mobile searches may dominate your industry over desktop searches.
Schema markup implementation – This is technical, but simply gives search engines information as they like it for specific post types like recipes, articles, products, events and organisations. Read more at Schema.org
Alt tags for images – Important for accessibility and for search engines. This is text that describes what an image is about.
Sitemap creation: Most WordPress SEO plugins will do this.
Responsive web design – Similar to mobile optimisation, sometimes design elements can be restructured specifically for tablet and mobile.
Voice search optimization – More and more people are searching with their voice, so keyword phrases may be more like…