You Really Ought to Use A CMS
In today’s highly competitive online world, you need to have effective tools in order to keep up with your competition and you need to stay on top of industry standards for website design. The best way to do this is to employ a Content Management System (CMS). In a nutshell, a CMS allows you to readily manage your text, images and other content so you’re not locked out of your own website like in the old days. Marketing has to be adaptive. This easy tool makes it possible for you to focus on your customer and not complicated website design!
WordPress Is The Leader
More than 25% of new websites today use WordPress. In fact, nearly half of the top million sites on the web use it! (FYI…the #2 CMS has only about 1/4 as many users.)
Don’t Lose Out On Mobile Users
More than half of internet visits are now on mobile devices, so your website absolutely has to be ready to display your content well on a range of devices or you’ll simply lose visitors to businesses who see to this important requirement. WordPress makes it easy for us to provide an optimal visit for smartphones, tablets and other tools your customers use to stay connected.
WordPress Keeps Your Ongoing Costs Really Low
Routine changes no longer have to be paid for. You can easily log in to your WordPress website from any internet connection and make changes as you need. (Of course, Brass Ring is always here to help if you’re too busy for that.) WordPress is “open source” doesn’t charge you software licensing, so you can afford to always keep WordPress updated.
WordPress Has More Apps and Products
Being open-source, thousands and thousands of developers create great products…many of them free or inexpensive…that can be added to your website in order to enjoy a wide range of functions and features.
(Thanks to WordPress’s great CODEX for the following information)
WordPress is a powerful semantic publishing platform, and it comes with a great set of features designed to make your experience as a publisher on the Internet as easy, pleasant and appealing as possible. We are proud to offer you a freely distributed, standards-compliant, fast, light and free content management system, with sensible default settings and features, and an extremely customizable core.
The following is a list of some of the features that come standard with WordPress, however there are literally tens of thousands of plugins that extend what WordPress does, so the actual functionality is nearly limitless. You are also free to do whatever you like with the WordPress code, extend it or modify in any way or use it for commercial projects without any licensing fees. That is the beauty of free software, free meaning not only price but also the freedom to have complete control over it.
At a Glance
WordPress powers nearly a quarter of new sites today, is the content management system (CMS) of choice for more than two thirds of the top million sites making it the most popular on the web, and is trusted by content publishers both large and small including CNN and the NY Times. With more than 50 million sites globally and eight years of proven history, you know you’re getting the best software for the job.
Easy to use
Most users are able to pick up the basics without any training at all. Interfaces are polished and easy to use, and are the result of years of refinement. It’s the power of Microsoft Word with the intuitiveness of an iPhone.
Built for Publishing
WordPress makes sharing content and attracting readers to your site a breeze. Whether pushing content to social networks, ensuring that your website is provided in the optimal format to appear at the top of search results the moment you hit publish, or providing visitors the ability to subscribe to specific content sub-feeds in their favorite feed reader (or even via e-mail), WordPress is not simply a website, but rather a content-publishing platform. With a single click, you have a powerful megaphone to broadcast your message to the world.
Backed by Community Support
WordPress is supported by a vibrant community of users who have already solved many of the toughest challenges to sharing information today. The latest version of WordPress has been downloaded more than 10 million times since it was released a few months ago, and the prior version was downloaded more than 6,072,599 times. With a library of more than 20,000 free, open-source plug-ins and themes growing each day, and hundreds of core contributors each release cycle, the WordPress community is an ecosystem built around the platform’s viability and proven success.