Monthly archive for January 2024

Business Internet Safety Guide

Business Internet Safety Guide

Keep your business safe by maintaining a secure Wi-Fi network, using strong passwords and updating software regularly.

Cybersecurity is important for everyone, and businesses are no exception. 61% of small and mid-size businesses (SMBs) were victims of cyberattacks last year and 87% of IT ‘decision makers’ claim they experienced two or more successful attacks in the past year.

Cyberattacks leave not only businesses vulnerable but their employees and consumers as well. Luckily, there are ways to keep your business safe from. cybersecurity threats. (Read on…)

More please!

The Ultimate Guide to WordPress Accessibility, and How it Can Boost Your Platform

The Ultimate Guide to WordPress Accessibility, and How it Can Boost Your Platform

Making a website accessible means building a platform that maximum people can share and find reliable. That’s why WordPress Accessibility is so crucial.

More than 45.8% of websites across the globe will be powered by WordPress in 2023. The figure was 43.2% in 2022. Whether you want to create a simple or complex website for your business, WordPress can create the most trusted, versatile and user-friendly platform for your business goals… (Read on…)

More please!

Mark Cuban: These Are the Top 4 Reasons Most Small Businesses Fail

Mark Cuban: These Are the Top 4 Reasons Most Small Businesses Fail

You may not realize it, but most U.S. businesses are small businesses; SBA statistics show that 99 percent of all businesses are independent companies with fewer than 500 employees.

That’s the good news. The bad news? While estimates vary, according to Bureau of Labor Statistics data 20 percent of new businesses fail within two years, 45 percent during the first five years, and 65 percent during the first 10 years. (Only 25 percent make it for 15 years or more.) (Read on…)

More please!

102 Quick & Easy Ways To Increase Organic Traffic

102 Quick & Easy Ways To Increase Organic Traffic

In this article, you are going to discover over 100 simple ways to increase organic traffic to your website or web property that you can implement today.

We’ve complied this list based on many years of online marketing experience and offer the to you to explore and use. While this list is extensive, many of the items may require more research on your behalf or the assistance of a marketing professional. (Read on…)

More please!

Develop a Public Relations Strategy to Promote Your Small Business

Develop a Public Relations Strategy to Promote Your Small Business

Running a small business is by no means an easy task, especially when you are just getting started – you have limited time, resources, and budget, all while trying to get things done in order to create more awareness and grow your brand. Nonetheless, it is crucial to get your company name out there as much as possible to generate a customer pipeline and have steady incoming revenue. So, the question becomes: What’s the best way to get started?

PR, or Public Relations, is more essential than ever for small businesses to grow in 2024, and it doesn’t have to be super complicated or costly… (Read on…)

More please!

Why You Shouldn’t Schedule Meetings Longer than One Hour

Why You Shouldn’t Schedule Meetings Longer than One Hour

People have a hard time attending meetings that are longer than one hour.

Maybe it’s today’s ADD. Or perhaps, it’s just that any meeting that long is a waste of many people’s time.

Either way, there is almost no reason to schedule a meeting for over 60 minutes.

If you do, you’re scheduling more time than is necessary or productive. (Read on…)

More please!

How AI-Powered Features Are Revolutionizing Marketing Automation Platforms

How AI-Powered Features Are Revolutionizing Marketing Automation Platforms

New artificial intelligence functions for MAPs can do everything from generating personalized content to optimizing campaigns.

Like much marketing technology, many marketing automation platforms (MAPs) are being enhanced with new AI-powered features.

One reason for this is the need to improve personalization and drive it to all parts of marketing. A recent survey shows 73% of respondents — both consumers and business buyers — expect companies to…(Read on…)

More please!